In the past, we've felt the pressured to always follow style trends, to be and to look like someone else who we thought fit in to the standards of being "fashionable". But now we realize that style is so much more than that. It is about being yourself and embracing who you are, it’s about feeling good from within, and showing it to the world. And there is no one right way to do it.
For us, it’s styling our outfits around the accessories we want to wear, because a simple accessory can be crucial to our overall look. And we love how a piece of accessory can complement an outfit for any mood or occasion.
Made in the sprawling metropolitan city of Jakarta, Coucou is an online boutique specializing in chic and fashion-forward accessories. Taking inspiration from art, pop-culture and travels around the world, Coucou perfectly marries femininity and edge, creating the perfect cool-girl accessory.
Our philosophy is that quality and on-trend accessories can be affordable and accessible to anyone. We believe in selecting and using individual elements from a variety of sources and styles to create a character that speaks to your most fashionable self.
Expressing your true colors and personality through how you accessorize yourself is what Coucou is all about. We believe that style is something each of our unique selves already has inside of us, and we hope you’ll find yours within Coucou.
We are fashion for the everygirl, not the everyday girl.
We are Coucou, the eclectic in you.